Entry into Tik-Tok - eCom
Hello everyone ! Quick update; I went paid two days ago ! Will still be doing a ton of free posts. However in the paid post, I’ll be discussing the Metaverse and even how to make money from the rise of the Metaverse, We are all still super early, but I’ve been in the Metaverse since 2012 I was growing up in the leading player of the Metaverse called “roblox” up until 2017. So I’ve watched this digital economy grow to where it is for a very long period, I have a lot to talk about so check it out!
I sketched this post up in like a solid 30 minutes, I kept getting DM’s about starting an online biz and using tik tok as a source of free traffic so I just wanted to share this little post for everyone who keeps asking.
So let’s analyze this battlefield of ours shall we?
By the year 2040, it’s estimated that 95% of all purchases will be through eCommerce. (Nasdaq)
There are an estimated 12 million – 24 million eCommerce sites across the entire globe, with more and more being created every single day. If these numbers make you think it’s a competitive market — don’t worry. Less than 1M of these sites sell more than $1,000/year, so there’s tons of room for growth.
Around 50% of people say they’d purchase something from a website’s chatbot using conversational marketing.
68% of small businesses don’t have a structured or documented conversion rate optimization (CRO) strategy. (State of Conversion Optimization Report)
In the US, 2 in 5 consumers (41%) receive 1-2 packages from Amazon per week and that number jumps to 50% for consumers ages 18-25, and 57% for consumers ages 26-35. (Walker Sands)
61% of consumers prefer to be contacted by brands via email. (Statista)
60% of consumers say they’ve made a purchase as the result of an email marketing message they received. (OptinMonster)
7.753 Billion people are alive, and 1 million of those run a piece of Digital Land making $1k a year.
Today I will be teaching you a direct guide on how to approach joining the 0.01%
Result: 0.01 %
Formula: 1000000 / 7753000000 * 100 = 0.01 %
Shouting out BowTiedBull here, It’s been stated several times if you want to get rich off eCommerce you should target the wealthy and women. But even if those aren’t your plans I recommend at minimum charge $50 for whatever you’re selling.
Firstly, I get asked a lot ! “What Niche should I do”
So when It comes down to picking a Niche, I like to focus on three major things.
Is this Niche trending? ( Check eBay, google trends, hashtags )
Can I make a brand out of this ? ( Will you have Super Fans? that will buy your products just because they like what the brand stands for )
Can I obtain recurring customers ?
Around 80% of people FORGET they have subscriptions, so once you receive a $50 sale, you should EXPECT another sale from that person. A lot of people are very unaware and often forget a month later that they still had their card linked to your website.
Consumers forget Subscriptions
Personally I signed up to this website called Trends.Com where you pay $1 for a week’s worth of access, then around $299 or something for the year… I forgot about that subscription and found a charge for $299 and no refunds allowed.. It’s the same thing with Zik Analytics, I signed up and forgot that they would charge me $30. Often people are very busy and just don’t have the time to remember, also a big tip is when they pay for the sub you should give them some sort of dopamine right away so they have the urge to obtain it rather than focus on un-linking the card.
Like Tinder for example, Let’s you scroll right away ! And forces you to click the option that you are ok with recurring purchase, Someone who is focused on that scrolling will forget that the card was linked and ends up with another charge a month later.
So I’m not saying you need to be evil or anything but focus on ensuring you have a recurring plan with no refunds ! (:
Picking a Niche
Now that you have your three questions, How I figure out niches is through a few ways of market research, you have apps like Zik Analytics, Google Trends, Amazon, Ebay, Etsy, Mercari, Aliexpress, Alibaba, Tik tok hashtags, Instagram hashtags etc.
You want to study all of these platforms and find something that sparks your interests within the frame of these 3 questions. Now you have two ways of figuring out if this Niche works, Like BTB mentioned you can order a sample piece and send out free organic ads through tik tok to see if it works, on top of that you can even try dropshipping the item or having it listed on apps like Mercari or Etsy if your in the US.
You have shopify giving you a week of free access, and Tik Tok giving you the BEST organic Traffic that exists on any platform right now. What you need to prioritize is constantly attempting to tap into markets and having thing’s published out into the world of Cyber Space.
I’ve had 3 phones before, Running 5 tik tok accounts on each phone for the simple fact that my niche was making crazy profits and I wanted to post as much content without Tik Tok showing me less to the algorithm for posting too much.
When It comes to markets, I like tapping into ones that exist already. So let’s say I see a gift box niche or subscription model based box that you get monthly, Whatever that niche is if its astrology, skincare, home stuff, whatever. I like to take thing’s that exist and just make it better in some way. Potentially whoever is marketing it sucks or doesn’t bring it out to its highest potential, maybe the items that the gift box has are selling, but it could be way better. I like items like these also because the hit the price range of around $50 or more, that way you can get only like 5 customers and already be up around $100 in profit…
Product Example
bam, you went on Tik Tok and searched the hashtag #must-have-amazon-items , you found a product within 10 minutes, you went onto Etsy and have found proof it receives sales, you get your free week shopify trial and test a twist version you have of the product then proceed to advertise on Tik Tok organically.
This is just about trial’s, you have to keep testing products so you can learn and adapt what works. Tik Tok organic traffic is free and amazing, your only costs should be the product.
For a $50 product, Let’s say you are making $20 per client/ It takes only 5 clients to reach $100 in profit, and you’ll be making $1,000 every 50 clients.
Similar to how amazon has a one click buy button, you should be very light with what you have, the advertisement on tik tok should be enough to convince the buyer they want it, and the actual website itself would be a very simple layout allowing them to buy with ease.
Creating your own Website
Firstly, You have a desktop version and a Mobile version.
Both versions need to be VERY dialed into the product and not clustered with information that doesn’t matter, Funnel your customer into the purchase.
You have your heading with the brands name, checkout button, customer support.
Then you want to have a photo of your product, a buy button.
Then below that some information and reviews on the product.
( Remember you are testing the product at the moment, you don’t need to go all out with tools and what not ) In the future once you prove you can work with the niche, then you can focus deeper into the development of your website to make it more user friendly.
“ BRAND NAME “
“ PRODUCT “ “ BUY BUTTON “
“ REVIEWS “
“ MORE PHOTOS “ “ MORE PHOTOS “
“ TYPE IN EMAIL FOR 10% OFF “
Email capture is very important ! ! ! The power of having someones email is amazing.
Simple guys, no need to do anything insane. You’re just testing a product. In the future your website will look more developed like this potentially when you’re trying to progress further.
Take a moment to scroll through both of these websites and see how they funnel and help the user grow attached to this brand as the go-to place for Crystal shopping.
TIK TOK MARKETING
Firstly TIK TOK content is NOT the same as instagram\snapchat or facebook content.
Tik tok Algorithm works with a user based flow on what they like so far, you need to make content that keeps them in that mindless flow, if you break that flow you won’t get any watch time. Studying the algorithm by just scrolling yourself doesn’t always work because you’ll only see top content made by actual people performing some type of acts until you prime your account which takes a long time But you don’t actually need to show your physical appearance, however I highly suggest you do because you start making lots of money when you become one of the best in the market 1-10%.
Music is important, you have music that is trending and you need to be apart of that in order to ensure you are in that current algorithm flow, MUSIC is what will LOCK in the viewer.
Basic Tools you’ll need for E-Commerce
Milled.com
Trends.google.com
Analytics.google.com
Tagmanager.google.com
Keywordtool.io
https://datastudio.google.com/overview
Trends.com
Zik Analytics
Helium 10
Klaviyo ( lol only 265,000 use this, proof we are early and many people are ngmi )
My thoughts on E-Commerce
Now let’s dial into a few thing’s, How will the future of E-Com work ? I’m positive AI will exist that starts to give crazy advanced recommendations to users for new items that have appeared on the market, Most likely Amazon will be the leading group for this type of AI.
The world is moving into a more Digital Realm, We have Web 3.0, the meta-verse and 90% of children growing up playing games in the Digital World already, ( My freshmen year of high school, 3 years ago just about, I can confirm, Almost everyone is fully dialed into a phone as if it has become apart of them, who they are as beings.. You need to understand with this age group’s brain plasticity they are easily becoming crazy attached to this external object that guides them through their actions. This abundance of information leads to distractions and prevents many from pursuing their real goals. Many do not use these super computers to learn anything really fascinating, The masses are scared and wish to use Tik Tok as a means to relax them. 90% of Tik Tokers are going on the platform to receive Dopamine pleasure and Junk Information quickly.
So this is where you take these types of fact’s and meditate on them, You need to decide here and now what type of markets will you tap into? You could tap into markets that are physical or you can tap into a market that has Digital Products, Even potentially doing both. But the key here is understanding what the masses do on a daily basis, What can you sell that will grasp their attention and stimulate them? Teens and young adults want many things, such as Attention, Glory, Beauty, To stay ahead of the rest of the masses, An example is a product that makes your room into a color that you can only find from the Natural sun, You just made them feel good! Now they can post on Instagram with this amazing lighting! They want high-end clothing so they can feel good about themselves and get bitches. Make the masses feel good and you will win. But you have to think like the masses would in terms of whats “good” to them.
Anyway this was a quick post I made, this isn’t legal or simulation advice I’m just a fox.
I’ll answer any questions in the comments and I’ll potentially make a Part 2 in the future if their are enough questions people have, BowTiedBull and several other animals in the Jungle have posted amazing content on E-Com so go check them out. Cause this post is NO WHERE near as detailed as what some other people in the Jungle have gotten into.
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Plenty of more animals but I’m too sleepy to find them.
Awesome content