Brand Building in the Metaverse

Level 3- Virgin Metaverse Analyst

One of the most underrated aspects of a successful digital real estate project is the brand behind it. Without a brand, it’s 69x more difficult to obtain recurring customers, which is one of the most important factors to maintain steady earnings.

A single avatar can be worth 100 or even 1000 player visits, as he will attach himself to your brand and not …